The global marketplace promotes consumer choice, job growth and a healthy economy, according to a new pro-trade campaign being launched by the American International Automobile Dealers Association.

The association is planning outreach and advocacy efforts in Washington, D.C., and in targeted markets around the country; a series of ads will run in Automotive News.

AIADA has also updated its logo to highlight its role as an advocate for 9,500 international nameplate automobile franchises. The new logo features the dome of the U.S. Capitol.

"Our message to Capitol Hill and the next administration is that when you put partisan battles and political rhetoric aside, the fact that remains is how open markets and free enterprise have contributed to the types of international commerce that lead to a flourishing domestic and global economy," said AIADA President Cody Lusk in a news statement.

International nameplate dealers sell 8.3 million cars a year, providing 570,000 jobs with a payroll of $32 billion, according to AIADA.

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